Velo Mitrovich

Alcohol delivery and underage drinking

What has been a growing business since Covid has been the ease in delivering spirits to consumers, enabling distilleries to stay in business. Now that Covid has passed, consumers are enjoying the convenience of shopping for spirits this way. But tied to this has been a cry, sounding like Maude Flanders on The Simpsons, “think…

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Taking ginspiration – the next big trends in UK spirit production 

Gin has undoubtedly been the hero of the UK spirits scene in recent years. From 190 gin distilleries in 2015, there are now 820 across the UK – and this number rose by 110 in just the last year alone, contradicting reports that gin fever has reached saturation point. But while our appetite for home-grown gin…

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Weak pound means strong whisky

While our economy has been hit hard by the effects of Brexit, the revolving door of No. 10, the war in the Ukraine, and Liz Truss blunder of the economy, for Scotland’s whisky producers, however, business is booming. The pound’s massive decline against major currencies is providing an extra boost, making whisky more affordable for…

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Trade body CEOs call on Chancellor to reinstate alcohol duty freeze

Today’s call follows the release of a joint statement from the SWA, the WSTA and the BBPA this week: “As organisations representing the UK’s world-class drinks producers, pubs and retailer, we welcomed the duty freeze announced by HM Treasury just 26 days ago. It underpinned the investment our member companies are making across the UK,…

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Why more people are becoming ‘sober curious’

Whether it’s post-work beers or a few mimosas at brunch, drinking is very much normalised within our society. Alcohol is often portrayed as a means to relax, socialise with friends and just make a hard day that little bit easier. Although being a staple of British culture, there has been a growing campaign for sobriety…

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The take on whisky, whiskey and climate

Temperature, humidity and air pressure can affect the production and taste of whisky/whiskey. Now some distillers are using monitoring systems to help get the most from the aging process, according to an article in BBC Future. In parts of the USA, such as Texas, which as extreme summer temperatures, shorter maturation times are required, but…

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Glenfiddich ‘reimagines time’ with three rare whiskies

Glenfiddich announces the Time Re:ImaginedCollection which consists of three extraordinary single malt whiskies that each capture a moment in time.  These whiskies have matured over decades developing a richness and depth of flavour that is rarely encountered. The rarest within this highly sought-after collection is the 50 Year Old; a stunning portrayal of Simultaneous Time, exploring the parallel and complex conditions…

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New GM for Ramsbury 

Ramsbury Brewing & Distilling Company has announced the appointment of Nikolas Fordham, as general manager.  Nikolas will oversee the operations of the Ramsbury Brewing & Distilling Company, which produces award-winning Ramsbury Single Estate Gin and Vodka. Single Estate means that the complete process from field to bottle takes place on the Ramsbury Estate in the Wiltshire countryside….

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Lewis Cooke UK brand ambassador for Bacardi Rum

 BACARDÍ® Rum is proud to announce the appointment of Lewis Cooke as UK Brand Ambassador for BACARDÍ Rum today. Lewis joins the BACARDÍ Rum family from Swift -listed as one of the World’s 50 Best Bars since 2017- where he served as Bar Manager in London. Originally from Manchester, Lewis began his career in hospitality 12 years ago where he established himself as one of the top experts in the industry working around the globe at world renowned establishments Black Pearl and Luke Whearty’s Byrdi.  Beyond traditional bar experience, Lewis…

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American ‘single malt’ classification

The Alcohol and Tobacco Tax Trade Bureau has started to create an official “American Single Malt” designation, reports The Denver Gazette. The rules to qualify as an American Single Malt whiskey are as follows: Made from 100% malted barley Distilled entirely at one distillery Mashed, distilled and matured in the United States of America Matured…

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