Tequila thriving in Canada’s on premise
New research from CGA by NIQ has revealed that tequila is enjoying near-double-digit sales growth in Canada’s On Premise, powered by young adult drinkers and its popularity in cocktails. CGA’s exclusive On Premise Measurement (OPM) solution shows tequila sales by value have soared by 9.8% in the last 12 months, while volumes have grown 2.7%—slightly ahead of the US, where…
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