February 18, 2021

‘Lost decade of growth’ says Scotch Whisky Association

The double whammy of Covid-19 and the 25 percent US tariff have hit Scotch whisky distillers hard, according to figures released by the Scotch Whisky Association (SWA), that show global exports of Scotch whisky fell by more than £1.1bn during 2020.

The export figures are the lowest they have been in a decade.

In 2020, the export value of Scotch Whisky exports fell 23 percent by value to £3.8bn. The number of 70cl bottles exported fell by 13 percent to the equivalent of 1.14bn.

The value and volume of exports to most of Scotch Whisky’s top 10 markets fell as countries went into lockdown to combat the spread of Covid-19 during 2020. The closure of hospitality and travel restrictions impacting airport retail globally saw export values fall in 70 percent of Scotch whisky’s global markets compared to 2019. Exports to the EU 27, the industry’s largest regional export market, fell by 15 percent.

But it is the continued impact of tariffs on exports of Single Malt Scotch whisky to the United States that has caused the most significant losses.

The United States is Scotch whisky’s most valuable market, valued at over £1bn in 2019 when it accounted for a fifth of global exports. In 2020, exports of Scotch whisky to the US fell by 32 percent to £729m, a loss of £340m compared to 2019, and accounting for around one third of total global export losses.

The industry has repeated calls for more support for Scotch Whisky distillers in upcoming UK budget on 3 March. Export losses to the US are in large part a result of the 25 percent tariff on Single Malt that the industry is forced to pay, because of a continuing dispute between the EU, UK and US governments over subsidies granted to Airbus and Boeing.

Given the tariff has arisen as a result of UK government aerospace policy, the SWA is calling on the Chancellor to cut spirits duty to mitigate the significant damage being done to the industry.

“These figures are a grim reminder of the challenges faced by distillers over the past year, as exports stalled in the face of the coronavirus pandemic and US tariffs. In effect, the industry lost 10 years of growth in 2020 and it’s going to take some time to build back to a position of strength,” says Karen Betts, chief executive of the SWA.

“In these challenging times, what’s so disappointing is the damage being caused by US tariffs. The US has been, for decades, our strongest and most valuable market, but Scotch Whisky is now losing considerable ground there. These tariffs were avoidable had the UK, EU and US governments and the European and American aerospace industries been less intransigent. That governments and companies have allowed their dispute to continue while the livelihoods of real people, and the future of one of Scotland’s oldest industries, are put at stake reflects badly on them.

“The Scotch Whisky industry has now paid over half a billion pounds in tariffs – which are a form of tax – on behalf of the UK government because of the subsidies that the government granted to the aerospace sector in breach of World Trade Organisation rules.

“So we are calling on the Chancellor to support Scotch Whisky distillers by reducing our tax bill in the UK. Rishi Sunak can do that by cutting spirits duty in next month’s budget. That will help to mitigate the damage being done to Scotch Whisky and help to reassure distillers that the UK government wants to support Scotch Whisky in riding out the current storm and returning to growth when possible.”

Top 10 Markets

The largest export destinations for Scotch Whisky (defined by value) in 2020 were: