Gin under threat

The gin boom could be under threat as drinkers switch to rums, tequila, mezcal, and vodka, according to analysts at CGA.

According to CGA, gin and other spirits are still in demand, but a preference for cocktails has lifted rum and vodka sales by two percent in the UK.

ARTICLES

PR takes huge step entering RTD market

Pernod Ricard has invested $22 million in its first-ever ready-to-drink (RTD) canning line, located at its Fort Smith plant in Arkansas. According to the company, this

Irish whiskey popularity soars

As Americans and the world prepare to celebrate St. Patrick’s Day on 17 March, no doubt Irish whiskey will be top of mind. But, this

EPISODES