Barrell Craft Spirits enters UK market

Barrell Craft Spirits has tied with Axiom Brands to officially launch its award-winning spirits portfolio in the United Kingdom.

The original independent blender, which is known for its unique, aged, cask strength whiskey, has selected Axiom Brands as its brand-building distribution partner for both on- and off-trade.

“We’re excited to partner with Axiom Brands – an independent company like Barrell Craft Spirits, which is both passionate about and deeply immersed in the UK drinks market,” said BCS Founder Joe Beatrice.

“We’re thrilled to have pioneered the movement to elevate the art of blending in the United States. The UK is a crucial distilled spirits market as we look to expand our distribution abroad.”

“We have a long-standing history in our team with the American Whiskey category,” added Ian Bayliss, Co-Founder Axiom Brands.

“We are thrilled to welcome the most exciting new American whisky brand to come out of the US right now into the Axiom portfolio and begin the journey of establishing Barrell Craft Spirits on all the best back bars and retail shelves across the UK for consumers and trade to explore.”

Founded in 2013 in Louisville, Kentucky, BCS selects and blends products that explore different distillation methods, barrels, and aging environments. BCS’s extensive stocks of high-quality casks mean it can craft extraordinary blends that maximize the nuances of each ingredient. Creative finishes and a liberated approach to blending guides every product release.

ARTICLES

Scotch whisky to showcase sustainability

Scotch Whisky sites throughout Scotland are welcoming MPs and MSPs today to showcase the industry’s sustainability efforts, as part of an industry-wide ‘Countdown to COP’

EPISODES