Hygge-led aquavit takes on the world

It’s a big country with a small population, that’s why Norwegians are always looking outside of their country for a market. But instead of shaping their product for outsiders, they want to shape outsiders for their unique product. Case in point, the spirits being produced by Oslo Handverksdestiller – Oslo Handcrafted Distiller – better known as OHD.

Don’t think of OHD as a Norwegian distillery, think of it as a distillery that wants to take on the world by selling a spirit few know. How OHD is doing it – while having fun– is a lesson for all distilleries.

In this podcast we’ll be interviewing Fredrick Dahl of OHD and we’ll get to the bottom of aquavit and how a gin that tasted like burnt rubber and smelled like toilet cleaner walked home with major awards.

EPISODES